Do you know what one of the biggest differences between the Top 1% of salespeople and everyone else?

Their ability to CREATE urgency.

And I'm not talking about sleazy moves like:

"My boss said I can give you a discount before month end!"

I'm talking about the skill of creating real urgency.

The ability to take a prospect from cold to closed FASTER than anyone else.

The skill of creating internal tension that drives action.


Without being sleazy.

Without weird closing lines.

Without dumb objection handlers.


And the reality is that if you're not able to do this, then you deal with these symptoms commonly:


- Stalled deals

- Getting ghosted

- Chasing prospects down

- Etc.


This used to happen to me ALL the time.

I was 100% new logo with zero inbound leads.

I'd have these "great" discovery calls and demos...

And then would struggle to get them over the line.

Leading to me banging my head against the wall chasing them down for weeks and months on end.

I'd blame the Recession for making buyers uncertain.

Or the prospects for not realizing how "dumb" they were being.

That was until I uncovered a simple 2-step process.

This 2-step process I inserted into my Discovery call created REAL urgency for the prospect.

It took prospects from 0 to 100 MPH faster than anything I had ever seen.

I literally went from closing nothing to 8-12 new logos per MONTH.

(The average rep closed 2 deals/month so I was 4-6X'ing them. I've even one-call closed a $1M+ deal with this framework)

The best part?

It's based on human psychology.

So you can apply this framework from SMB to Enterprise.

And you'll see your sales cycle shorten down as a result.

And if you don't learn how to do this?

Well, you'll end up being an "order-taker."

Waiting for them to be "ready" to buy.

(Hint: it's actually why so many reps are struggling right now that sold well in a "Bull" Market. But now in a "Bear" market, they're getting destroyed cause they don't know how to do this.)

So don't be an "order-taker."

Learn how to create real urgency and you'll see your results skyrocket.

Not sure how?

Don't worry - I got you.

You can check out how here.